rajkotupdates.news : tata-group-takes-the-rights-for-the-2022-and-2023-ipl-seasons

rajkotupdates.news : tata-group-takes-the-rights-for-the-2022-and-2023-ipl-seasons

Tata Group Takes The Rights For The 2022 And 2023 IPL Seasons

As the IPL auction 2022 nears, discussions around the cash-rich league are heating up. Indian multinational conglomerate Tata Group has replaced Chinese mobile maker Vivo to bag the title sponsorship rights for the upcoming seasons.

This move was reportedly cleared by the IPL governing council on Tuesday. The Tatas will pay the BCCI a huge sum of money for the two editions. Here we will discuss about rajkotupdates.news : tata-group-takes-the-rights-for-the-2022-and-2023-ipl-seasons.


The Indian Premier League (IPL) is one of the world’s most prestigious sports leagues. It is played by professional teams from India and features some of the best cricketers in the world. The IPL was launched in 2008 and has since grown into a massive sporting event that attracts millions of fans from around the globe. This year, the IPL has a new title sponsor: the Tata Group.

The Tata Group is a multinational conglomerate with businesses in the automotive, steel, airlines, hospitality, and more. The group’s acquisition of the IPL rights will help them promote their products and reach a larger audience. It will also allow them to strengthen their brand image and boost their revenue.

Besides the IPL, the Tata Group also has a stake in the Women’s Premier League (WPL), which is a professional T20 cricket league for women. The group will be able to leverage their expertise in the field of infrastructure to improve the stadiums and other facilities used by the IPL. The Tata Group will also be able to provide financial stability to the IPL, which is important for the future of the tournament.

In 2022, the Tata Group will take over from Chinese mobile phone manufacturer Vivo as the IPL’s title sponsors. This move was made at a BCCI governing council meeting in January. Vivo’s decision to end its sponsorship deal with the IPL came amid growing tensions between India and China.

The decision by the Tata Group to take over the IPL’s title sponsorship is a big step for the game. It will help to increase the popularity of the game and attract a larger audience from all over the world. It will also help to produce new talent in the game.

The Tata Group’s acquisition of the IPL’s rights will be beneficial for both the players and the fans. It will bring advancements in technology, improve fan engagement, and increase the overall experience for everyone involved. The group will also be able to use the tournament as a way to reach out to younger audiences and make their brands more attractive to young consumers.


The Tata Group’s decision to take over the rights for the 2022 and 2023 ipl seasons is a big step forward in Indian cricket. The new deal is expected to bring about advancements in technology and improve the overall fan experience for viewers. In addition to this, the rights will also provide Tata Group with a platform to promote its products and services. The group will be able to leverage the massive reach of the IPL and establish itself as a young, dynamic brand in the new-age consumer market.

The IPL is one of the most awaited cricket events worldwide. Its huge fan base, not only in India but also abroad, has been on a constant rise. The acquisition of the IPL rights by the Tata Group is a significant improvement and will generate extensive income for the conglomerate.

Previously, the IPL was sponsored by Vivo, which decided to terminate its contract with two editions remaining. Now, the BCCI will be able to earn a humongous sum of money from this sponsorship. This will help the cricket board in achieving its financial target for the next two years.

In the past, several companies have sponsored IPL, including DLF and Pepsi. Now, the reputable Tata group has extended its association with sports from tennis and badminton to cricket. The group is a big corporate house that has been in the business for over 100 years. Moreover, it has an impressive global presence and diverse business operations in over 100 countries.

The Tata Group is expected to sponsor the tournament for five years, but it must first win a bidding process. It will face competition from other large corporate houses, such as Airtel and Reliance Jio. In order to compete against these giants, the Tata Group must offer attractive terms and innovative sponsorship packages. They will also need to be careful not to fall victim to ambush marketing tactics, as these can undermine the value of their sponsorship. Nevertheless, the group is confident that they will be able to attract the necessary sponsors and deliver on their promises.

Impact on Indian Cricket

The Indian business conglomerate Tata Group has stepped in to replace Chinese mobile manufacturer Vivo as the title sponsors of the 2022 and 2023 editions of the cash-rich Indian Premier League. The decision was taken by the IPL governing council during its meeting on Tuesday. The move is expected to boost the IPL’s global presence.

The sponsorship deal is worth Rs 1124 crore, which includes a rights fee and increment fees. This is higher than what Vivo was paying for the same period. The group is known for its focus on innovation, which should have a positive impact on the tournament.

Tata’s sponsorship of the IPL will help it build brand awareness and generate business opportunities. The company has a wide range of products and services in many sectors, including energy, steel, telecom, and healthcare. This makes the IPL a perfect platform for the company to showcase its technological expertise.

In addition to the IPL, Tata has also partnered with the Women’s Premier League, which is a professional T20 cricket league for women. The company has already signed a partnership with Chennai Super Kings, the fan favourite team of Tamil Nadu. The partnership will include a series of events and limited-edition watches. The company has also partnered with the Mia by Tanishq brand of jewelry, which targets young working women.

While the Tata Group has had a long association with sports, it has never been on the same scale as the IPL. The IPL is one of the most popular and lucrative cricket tournaments in the world, and it brings together some of the top players from around the world. It’s no wonder that such a big reputed company would want to get involved with this tournament.

The new rights are a huge boost for Voot, which is struggling to compete with other OTT platforms like Hotstar and Amazon Prime in India. However, it’s unlikely that the increase in rights will push Voot past its current peak. Moreover, the competition for IPL rights is not as intense as it is for other content.

Final Words

The Indian Premier League is a hugely popular cricket tournament with a global fan base. It generates extensive revenue for the Board of Control for Cricket in India, as well as a prestigious sponsorship and brand-building platform for corporates and players alike. With the 2022-2023 seasons approaching, the BCCI has invited bids for the title rights from various companies. Tata Group has been selected to be the official partner for these two seasons. The company has a long-standing history with cricket, and it is expected to bring a fresh perspective to the tournament.

The Tata group has replaced Vivo as the title sponsor of the Indian Premier League for the next two years. The move was prompted by Vivo’s decision to pull out of the deal with the BCCI.

According to The Hindu, the Tata Group is prepared to pay more than Rs 440 crore per season to the BCCI for the next two seasons. This includes the residual amount and assignment fee. The decision to make the Tata Group the title sponsor was approved by the IPL governing council.

This is a major milestone for the Indian Premier League. It will help to bring new technology to the tournament and improve its overall experience for fans. It will also allow the Tata Group to strengthen its brand image and reach a wider audience. In addition, it will provide a great opportunity for the Tata Group to develop its digital products and services.

The IPL is a significant source of income for the BCCI, and it is predicted that the upcoming seasons will be even more profitable. This is due to the tournament’s growing reputation and the possibility of extended sponsorship and funding possibilities with a company like Tata Group on board.

The Tata group has a strong history with sports activities and has already sponsored several different sporting events. Their foray into the IPL is a natural progression, and they can use the tournament’s large reputation to promote their brands and products. In addition, the group will be able to leverage the international appeal of the IPL to increase the popularity of its products and services. To know more about rajkotupdates.news : tata-group-takes-the-rights-for-the-2022-and-2023-ipl-seasons just follow us.

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